In Meryl Streep’s iconic monologue from The Devil Wears Prada, Miranda Priestly decrees that fashion executives’ decisions create a mass trickle-down effect, ostensibly taking credit for starting the trend cycle. While that’s not exactly true today, trends that haven’t even materialized have already been decided. Fashion analysts collect and analyze data years in advance to gain insights into what will be trending in the future.
With the social media platform’s contribution to the rapid acceleration of the trend cycle, aesthetics are coming and going at high speed. Trends are deviating from the traditional 20-year cycle, making room for more creative and diverse subcultures.
AESTHETIC FASHION TRENDS FORECAST 2022
#1: INDIE SLEAZE
Get your Arctic Monkeys records and disco pants ready, as we anticipate a resurgence of the alternative Tumblr craze. Indie Sleaze reigned supreme from 2004 to 2015, and its revival will see the return of creepers, denim and lamé. A look with nostalgia for a sense of community after a long period of isolation. The late 2010s were a time when you could be an online it girl, like Cory Kennedy or Tavi Gevinson, without being an influencer.
2022 Fashion Trends #2: AVANT APOCALYPSE
This next trend, a combination of archival fashion, neutral maximalism and the subversive basic trend, leans heavily on layers and earthy tones. Inspired by the movie Dune and influenced by brands like Rick Owens and Maison Margiela, Avant Apocalypse may seem intimidating, but there’s room for individuality and sustainability, thanks to the boom in second-hand shopping.
The subversive basics DIY gains traction – basics with surprising cutouts and layers, coined by Agus Panzoni – powers the trend through 2022. Many people lack sewing [and] clothing-building skills, or even a desire to create their own. ask for. However, when you have hundreds of 15-second, no-sew tutorials on your hands – why not convert your old socks into a trendy top?
Sculptural styling, a positioning practice involving layering any clothing to give it a new shape, will also influence the trend’s popularity. The sculptural style questions fashion silhouettes by creating new styles using the body as a canvas. It comes as a response to the ubiquity of fast fashion designs, giving style enthusiasts a unique alternative.
#3: THE NEW SPACE AGE
Fashion is not fashion without looking back and forth. The revival of the 1960s and the growing space tourism industry will spawn mod futurism in 2022. The trend shouldn’t come as much of a shock – the last few years have been saturated with space travel, from the recreational romp of billionaires across the cosmos to the growing interest in life. beyond our planet. ”
Advances in space tourism have brought new hope for the future. The forward-looking trend will generate unconventionality beyond aesthetics. This time, we are going to see an innovation center around biodegradability and modularity. We’ve already started to see it on the spring 2022 runways, with Loewe, Mugler and Chet Lo championing the style.
No. 4: BALLETCORE
Ballet is already having its moment in fashion, from Olivia Rodrigo cosplaying as a ballerina in her “Brutal” music video, to Lily-Rose Depp’s basic ballet flats, to a renewed interest in the 2010 ballet thriller Black Swan. Soft colors, sweaters and sneakers are to be expected.
Fashion trends for 2022 #5: LOLITACORE
We are going to see an expansion of the underwear trend as underwear in 2022. It is inspired by lolita and renaissance fashion – very old clothes. And it’s interesting to see how they’ve been reinterpreted in a modern way. In a continuation of the Bridgerton-inspired corset trend, garter belts, pants and leg warmers will soon be entering the mainstream once again.
Nº 6: HYPER GENERATION Z
We can call the look “cyber style”. We envision a return to 90s vintage, Japanese aesthetics, and turn-of-the-millennium screen printing techniques we call “ hyper generation Z ”. As references, we can highlight the vintage collection by Jean Paul Gaultier and Marc Jacobs Heaven. The isolation of the pandemic, as well as its sober reality, also influences the trend.
#7: DIE, CRY, HATE
This aesthetic that sits at the intersection of cheugy and ridiculous, people are calling it “Die, Cry, Hate”, or the antithesis of “Live, Laugh, Love”. The tasteless ingenuity of the cheugy style meeting the strange complexities of cursedcore is a perfect match – but an attractive opportunity for a generation that wants to blend into the mainstream. Owners of the so-bad-is-good look will likely wear tees with demotivating slogans, unpretty color combinations, creepy imitations, and creepy jewelry.